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更新于 10月24日

Customer Experience Specialist (Socia Media & PR) ID196175

面議
  • 長沙岳麓區(qū)
  • 經(jīng)驗(yàn)不限
  • 學(xué)歷不限
  • 全職
  • 招1人

職位描述

新媒體運(yùn)營
WHAT YOU'LL NEED TO HAVE
- IKEA concept, culture and values \u2013 Knowledge of IKEAs corporate identity, core values and vision of creating a better everyday life for the many people, to ensure right representation.
- IKEA brand \u2013 Knowledge of what the IKEA brand means and how it should be incorporated in everything IKEA does.
- Branding: Knowledge of creating a unique image for the local brand in the consumers' mind and establish a significant and differentiated presence in the market that attracts and retains customers.
- Globalization \u2013 Able to adapt global Meeting Place concept to meet local culture and community needs and willpower to adjust the global concept to stay and continue to be relevant.
- Customer experience practices \u2013 knowledge of the customer experience practices and innovations used by the industries worldwide (including retail, meeting places, F&B, leisure, hotel business, other places where customer experience is an integral part of the business
- Customer Behavior \u2013 Knowledge of existing and potential customer\u2019s needs, behaviours and aspirations to be able to help Ingka evaluate future endeavours and further translate insights into most relevant ideas & solutions, to support for business purpose and decision-making.
- Customer journey - Knowledge of the customer\u2019s whole interaction with Ingka, from first encounter to purchase \u2013 using digital and physical tools and platforms.
YOUR RESPONSIBILITIES
- Co-create the Customer Experience Program for the Meeting Place by providing solutions which enhance the Customer Journey for each customer group. Secure efficient communication with customers.
- Execute on assigned tasks which contribute to strategic priorities within the Customer Experience supporting Customer Experience Manager as priorities evolve to deliver day-to-day Customer Experience activities, leveraging their specific customer experience expertise and knowledge of standards on local and different markets.
- Propose and execute localization of the Meeting Place in all MP\u2019s touch points (off-line and on-line), commercial offer, partners design concepts and formats, design story, services, amenities and temporary special experiences to ensure relevance and consistency from customer perspective.
- Create and manage customised events and marketing activities together with our Partners, Communities and IKEA and follow them up.
- Actively work on customer experience improvement by increasing IKEA presence in the Meeting Place and developing common commercial calendar together with IKEA
- Cooperate with Accelerator Hub and external partners in order to identify and implement innovation projects or initiatives in the Meeting Place. Support local innovation projects which uplift Meeting Place unique customer experiences, co-creation and operations optimization.
- Regularly monitor customers\u2019 interaction with the MP. Collect and use Customer Voice in order to engage, explain and talk to our customers day to day. Use active listening and other communication techniques to uncover customer insights. Use all communication channels, including social networks as part of daily work. Involve customers into the quick prototyping of the new ideas and concepts.
- Follow-up, accumulate and share practices and lessons learnt with other Meeting Places. Ensure the appropriate documentation of customer experience related materials
ABOUT THIS WORK AREA
To optimise the meeting place experience for the many people to drive visitation to the Meeting Places and IKEA and deliver sustainable business growth for our Partners and Meeting Places. Achieve operational results, drive efficiency improvements and enhance commercial performance, brand value and sustainability performance of the Meeting Places.

工作地點(diǎn)

岳麓區(qū)長沙薈聚(洋湖路店)

職位發(fā)布者

韓女士/HR

剛剛活躍
立即溝通
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宜家家居是來自瑞典的全球知名家具和家居零售商,宜家的愿景是為大眾創(chuàng)造更美好的日常生活。從經(jīng)典耐用的畢利書架,到美味可口的植物蛋白素肉丸,我們致力通過每一件產(chǎn)品,解決方案和服務(wù),為人們的生活帶來積極影響,也正因如此,我們不斷挑戰(zhàn)自我,發(fā)掘更多可能。我們有著許多雄心勃勃的目標(biāo),例如探索不同形式的商場模式和業(yè)務(wù)模式,提供更優(yōu)質(zhì),經(jīng)濟(jì)實(shí)惠和可持續(xù)的產(chǎn)品,以及僅使用可再生和回收材料。這些目標(biāo)的實(shí)現(xiàn),離不開一群滿懷熱情的員工。宜家的每位員工都是推動(dòng)我們實(shí)現(xiàn)目標(biāo)的一份力量,每一個(gè)崗位都值得重視。我們擁抱開放和尊重差異,并且堅(jiān)信和而不同的價(jià)值。我們不僅僅安于現(xiàn)狀,我們對一切新鮮事物保持好奇。因此,如果你不拘一格,敢于創(chuàng)新,你就是我們要尋找的理想人才。在這里,我們享受工作中的樂趣,一起犯錯(cuò)、一起學(xué)習(xí)、一起成長!
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