崗位職責(zé):
1、結(jié)合公司戰(zhàn)略,制定總體市場發(fā)展戰(zhàn)略以及市場發(fā)展目標(biāo),規(guī)劃制定公司的市場戰(zhàn)略與策略,并推進(jìn)實(shí)施,實(shí)現(xiàn)市場發(fā)展目標(biāo)。
In alignment with corporate strategy, formulate the overall market development strategy and goals, plan and implement the company's market strategy and tactics, driving the achievement of market development objectives.
2、拓展公司的市場策略,把握公司在行業(yè)中的發(fā)展方向,完成公司在行業(yè)中的市場定位,及時(shí)提供市場反饋;
Expand the company's market strategies, grasp the direction of the company's development within the industry, finalize the company's market positioning within the sector, and promptly provide market feedback.
3、制定和實(shí)施年度市場推廣計(jì)劃和產(chǎn)品計(jì)劃,協(xié)助營銷中心制定業(yè)務(wù)計(jì)劃,配合市場推廣業(yè)務(wù)計(jì)劃;
Develop and execute annual marketing promotion plans and product strategies, assist the Marketing Center in formulating business plans, and coordinate with marketing promotion activities.
4、制定與實(shí)施各產(chǎn)品線價(jià)格體系及營銷戰(zhàn)略、營銷策略、地區(qū)覆蓋策略及推廣計(jì)劃,并組織相關(guān)人員培訓(xùn);
Establish and implement pricing systems for various product lines, along with marketing strategies, regional coverage strategies, and promotional plans, organizing training for relevant personnel.
5、制定公司品牌管理策略,維護(hù)公司品牌;
Devise the company's brand management strategy, preserving and enhancing the company's brand image.
6、指導(dǎo)、參與市場的開拓、渠道管理等日常工作,搭建和維護(hù)客戶關(guān)系,拓展新的銷售渠道,提升銷售業(yè)績,完成銷售指標(biāo);
Guide and participate in market development, channel management, routine tasks, build and maintain client relationships, explore new sales channels, enhance sales performance, and accomplish sales targets.
7、管理監(jiān)督公司市場費(fèi)用使用、控制工作以及本部門管理工作,組織部門開發(fā)多種銷售手段,完成銷售計(jì)劃及回款任務(wù);
Oversee the utilization and control of marketing expenses, manage department operations, and organize the development of multiple sales approaches to fulfill sales plans and collection targets. 8、主持公司重大營銷合同的談判與簽訂工作; 
Preside over negotiations and signings of major marketing contracts for the company.
9、公司運(yùn)作與各職能部門進(jìn)行協(xié)作管理,協(xié)助監(jiān)督各項(xiàng)管理制度的制定及推行。
Collaborate with various functional departments in company operations, assisting in the supervision of policy formulation and implementation.
  任職要求:
1、本科及以上學(xué)歷,市場營銷、工商管理、航空航天或相關(guān)專業(yè)優(yōu)先;
Bachelor's degree or higher in Marketing, Business Administration, Aerospace Engineering, or related fields, with preference given to candidates from these backgrounds.
2、具備戰(zhàn)略管理、組織變革管理、管理能力開發(fā)、市場營銷、合同法、談判技巧等能力
Possesses skills in strategic management, organizational change management, capacity building, marketing, contract law, and negotiation techniques.
3、10年以上航空航天行業(yè)市場營銷管理經(jīng)驗(yàn),熟悉市場營銷策略和技巧,有豐富的品牌推廣和渠道拓展經(jīng)驗(yàn),具有成功營銷案例;
Over 10 years of experience in  aerospace industry marketing management, with a deep understanding of marketing strategies and techniques, extensive experience in brand promotion and channel expansion, backed by successful marketing case studies.
4、對航空航天行業(yè)有深入了解,熟悉行業(yè)發(fā)展趨勢和競爭格局;
Deep understanding of the aerospace industry, familiar with industry trends and competitive landscapes.
5、具備敏銳的市場洞察力和分析能力,能夠準(zhǔn)確把握市場趨勢和客戶需求;
Possesses acute market insight and analytical capabilities, capable of accurately grasping market trends and customer needs.
6、具備較強(qiáng)的領(lǐng)導(dǎo)力和團(tuán)隊(duì)管理能力,能夠激發(fā)團(tuán)隊(duì)成員的積極性和創(chuàng)造力;
Demonstrates strong leadership and team management skills, able to motivate and foster creativity among team members.
7、優(yōu)秀的溝通和協(xié)調(diào)能力,商務(wù)談判能力,善于與內(nèi)外部合作伙伴進(jìn)行有效協(xié)作;
Exceptional communication and coordination skills, proficient in business negotiations, adept at effective collaboration with internal and external partners.
8、具備強(qiáng)烈的成就動(dòng)機(jī)與創(chuàng)新能力,具備較強(qiáng)的抗壓能力;
Driven by a strong sense of accomplishment and innovation, with high resilience under pressure.
9、 具備強(qiáng)烈的執(zhí)行能力和結(jié)果導(dǎo)向能力。
Exhibits strong execution capabilities and a results-oriented mindset.